Last
Updated: 26
March 2025
1. Introduction
Welcome
to QPulse ("the Platform"), an AI-powered social
media automation and scheduling service operated by Local
Webcafe ("we,"
"us," or "our"). This Privacy Policy explains
how we collect, use, disclose, and protect your personal data when
you use QPulse to schedule, automate, and analyse content across integrated
platforms, including Facebook, Instagram, LinkedIn, Twitter (X), YouTube, and others.
By
accessing or using QPulse, you consent to the practices
described in this policy. If you do not agree, please discontinue use
immediately.
2. Information We Collect
We collect
the following data to deliver, secure, and improve our
services:
a) Personal Information
- Account Details: Name, email, phone number, billing
address.
- Social Media Credentials: Required for API integrations
(stored securely using OAuth).
- Payment Data: Processed via Stripe/PayPal (we do not store full card details).
b) Social Media & Content Data
- Scheduled Posts: Captions, images, videos, and
metadata.
- Analytics: Engagement metrics (likes, shares,
clicks) from connected platforms.
- Audience Insights: Demographic data provided by social
networks.
c) Technical & Usage Data
- Device Information: IP address, browser type, operating
system.
- Log Data: Timestamps, feature usage, error
reports.
- Cookies & Tracking: See our Cookie Policy for
details.
3. How We Use Your Data
We process
your information to:
|
Purpose |
Legal
Basis |
|
Account
Creation & Authentication |
Contractual
Necessity |
|
Post
Scheduling & Automation |
User Consent |
|
Performance
Analytics & Reporting |
Legitimate
Interest |
|
Customer
Support & Communications |
Contractual Obligation |
|
Security
& Fraud Prevention |
Legal
Compliance |
|
Service
Improvements & AI Training |
Legitimate Interest
(Anonymized) |
|
Marketing
(with opt-out) |
Consent |
4. Data Sharing & Third-Party Disclosures
We do
not sell your data but may share it with:
a) Service Providers
- Cloud Hosting: AWS, Google Cloud (encrypted
storage).
- Analytics: Google Analytics, Hotjar
(anonymized where possible).
- Payment Processors: Stripe, PayPal (PCI-compliant).
b) Social Media Platforms
- Data shared via APIs is governed by each
platform’s policies (e.g., Facebook’s Privacy Policy).
c) Legal & Compliance
- When required by law (e.g., court orders,
GDPR requests).
- To protect our rights or prevent harm
(e.g., fraud investigations).
5. Data Security & Retention
a) Security Measures
- Encryption: AES-256 for data at rest, TLS 1.3
for data in transit.
- Access Controls: Role-based permissions, 2FA
enforcement.
- Audits: Regular penetration testing and vulnerability scans.
b) Data Retention
- Active Users: Retained while your account is
active.
- Inactive Accounts: Deleted after 12 months of
inactivity.
- Legal Requirements: Some data retained for compliance
(e.g., tax records).
You may
request deletion via info@qpulse.localwebcafe.co.uk.
6. Your Rights (GDPR/CCPA Compliance)
You have
the right to:
- Access or port your data.
- Correct inaccuracies.
- Delete personal data ("Right to Be Forgotten").
- Restrict or object to
processing.
- Opt out of marketing (via email footer or Settings).
Submit
requests via our Data Request Form or email. We respond within 30
days.
7. International Data Transfers
- Data may be transferred outside the EU/UK
to AWS US servers under Standard Contractual
Clauses (SCCs).
- California Residents: See our CCPA Addendum for
opt-out details.
8. Children’s Privacy
QPulse
is not for users under 16. We do not knowingly collect data from
children. Report accidental collection to info@qpulse.localwebcafe.co.uk.
9. Policy Updates
We will
notify users of material changes via email or in-app alerts.
Continued use constitutes acceptance.
10. Contact Us
For
questions, requests, or complaints:
📧 Email: info@qpulse.localwebcafe.co.uk
🌐 Website: https://qpulse.localwebcafe.co.uk
📬 Postal Address: 8-10 Sunnyhill
Road, Suite 230, London SW16 2BJ
Supervisory
Authority: UK
ICO (ico.org.uk)